APA Style
Cravens, David W., Piercy, Nigel.. (2006).
Strategic marketing (8th ed.).
Boston, Massachusetts:
McGraw-Hill.
Chicago Style
Cravens, David W., Piercy, Nigel..
Strategic marketing.
8th ed.
Boston, Massachusetts:
McGraw-Hill,
2006.
Text.
MLA Style
Cravens, David W., Piercy, Nigel..
Strategic marketing.
8th ed.
Boston, Massachusetts:
McGraw-Hill,
2006.
Text.
Turabian Style
Cravens, David W., Piercy, Nigel..
Strategic marketing.
8th ed.
Boston, Massachusetts:
McGraw-Hill,
2006.
Print.