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Basic marketing :a global-managerial approach



McCarthy's name appears first on the earlier edition.; Includes bibliographical references (p. 725-787) and indexes.; Systems requirements for accompanying computer disk: Windows 98 or higher; Pentium 400 MHz or faster; 16-Bit stereo sound card; 16 Bit or better video card; 64 MB or more of system memory; 8x speed for higher CD-ROM Drive.;


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Informasi Detil

Judul Seri
McGraw-Hill/Irwin series in marketing
No. Panggil
658.8 PER b
Penerbit McGraw-Hill : Boston, Mass. :.,
Deskripsi Fisik
xli, 793 [22] p. : col. ill. ; 28 cm.
Bahasa
English
ISBN/ISSN
0072525231 (alk. pap
Klasifikasi
658.8
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
15th ed.
Subyek
Info Detil Spesifik
-
Pernyataan Tanggungjawab

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