APA Style

Perreault, William D., McCarthy, E. Jerome. (2006). Essentials of marketing :a global-managerial approach (10th ed.). Boston, Mass. :: McGraw-Hill/Irwin.

Chicago Style

Perreault, William D., McCarthy, E. Jerome. Essentials of marketing :a global-managerial approach. 10th ed. Boston, Mass. :: McGraw-Hill/Irwin, 2006. Text.

MLA Style

Perreault, William D., McCarthy, E. Jerome. Essentials of marketing :a global-managerial approach. 10th ed. Boston, Mass. :: McGraw-Hill/Irwin, 2006. Text.

Turabian Style

Perreault, William D., McCarthy, E. Jerome. Essentials of marketing :a global-managerial approach. 10th ed. Boston, Mass. :: McGraw-Hill/Irwin, 2006. Print.