APA Style

Kotler, Philip, Keller, Kevin Lane. (2016). Marketing management (Ed. Ke-15). Boston: Pearson.

Chicago Style

Kotler, Philip, Keller, Kevin Lane. Marketing management. Ed. Ke-15 Boston: Pearson, 2016. Text.

MLA Style

Kotler, Philip, Keller, Kevin Lane. Marketing management. Ed. Ke-15 Boston: Pearson, 2016. Text.

Turabian Style

Kotler, Philip, Keller, Kevin Lane. Marketing management. Ed. Ke-15 Boston: Pearson, 2016. Print.