APA Style

Moriarty, Sandra, Mitchell, Nancy, Wells, William. (2015). Advertising and IMC: principles and practice (10th ed.). Boston: Pearson.

Chicago Style

Moriarty, Sandra, Mitchell, Nancy, Wells, William. Advertising and IMC: principles and practice. 10th ed. Boston: Pearson, 2015. Text.

MLA Style

Moriarty, Sandra, Mitchell, Nancy, Wells, William. Advertising and IMC: principles and practice. 10th ed. Boston: Pearson, 2015. Text.

Turabian Style

Moriarty, Sandra, Mitchell, Nancy, Wells, William. Advertising and IMC: principles and practice. 10th ed. Boston: Pearson, 2015. Print.