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The Brandpromise :how Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success!

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Marketing for rainmakers :52 rules of engagement to attract and retain customers for life

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Taming the search-and-switch customer :earning customer loyalty in a compulsion-to-compare world

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Customer service :building successful skills for the twenty-first century

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The winner's attitude :change how you deal with difficult people and get the best out of any situation

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